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NOVEMBER 2024

Something of the night

The use of the colour black in street style exudes anti-establishment attitude.

FRED PERRY SHIRT

Origin Stories

We invite our community to share their Fred Perry Shirt stories

CITY RELEASES

Limited Release City Fred Perry Shirts

We explore four Fred Perry-located cities and their communities

SUBCULTURE

Fred Perry Meets Thomas Surfboards

Thomas Bexon talks craftsmanship, community and bespoke Fred Perry surfboards

FRED PERRY SHIRT

To Button up or Not to Button Up?

A deep dive into the question that has plagued youth culture since the post-punk era: to button up or not to button up? We explore why the tiniest of details make all the difference. 

COMMUNITY

Made in England – The Original Fred Perry Shirt

We head to the midlands to visit two very special Leicester factories

FRED PERRY SHIRT

How to Care for Your Fred Perry Shirt

A handy guide to keep your favourite shirts looking sharp

SUBCULTURE

Exploring the Unique Communities of Underground China

We shine a spotlight on China’s unique underground communities

SUBCULTURE

Meet the Young Creatives of Korea

We speak to the rising stars of Korea about style, music and their favourite local hangout spots.

THE SHIRT

Fossilised Fred

Multidisciplinary artist Rene Matić shares her work exploring Britain’s Skinhead movement.

SUBCULTURE

Grown Up In Britain

Dig out your family photo albums and take part in The Museum of Youth Culture’s exciting new initiative: Grown Up In Britain.

PLAYLIST

Black / Champagne / Champagne Playlist

The first Fred Perry Shirt to use colour, our black pique polo shirt with champagne tipping was first designed in the ‘50s as a subversive take on tennis-whites. The colours of anti-establishment and a true original.

THANK YOU

Win A Fred Perry Shirt

Now more than ever, our Laurel Wreath is a symbol of belonging. To say thanks to you – our loyal fans – we’re giving away Black / Champagne Fred Perry Shirts on Instagram.

FEBRUARY 2020

Something of The Night Series - 2 Tone Records

In a new series exploring that dark, compelling and most rebellious of colours, we look at the enduring impact of the colour black upon subcultures and fashion.

FEBRUARY 2020

Something of The Night Series - Siouxsie Sioux

In a new series exploring that dark, compelling and most rebellious of colours, we look at the enduring impact of the colour black upon subcultures and fashion.

JANUARY 2020

Something of The Night Series

In a series exploring that dark, compelling and most rebellious of colours, we look at the enduring impact of the colour black upon subcultures and fashion.

DECEMBER 2019

An Interview with China's Young Creatives

We meet with the subcultural youth of China as they pave the way for a new generation of creatives.

SHOP OPENING

Billie Jean King

Every Fred Perry shirt is signed off with the Laurel Wreath proudly embroidered onto its chest.

COLLABORATION

Mastermind

A special four-piece capsule collection. Fred Perry, MASTERMIND World and END. embody the darker side of luxe sportswear. Available to purchase exclusively at Fred Perry Coal Drops Yard and END. from Saturday 27th July.

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